03/07
Decosit HKG (2nd edition)

Decosit Hong Kong 2007 welcomed 550 visitors equivalent to over 300 companies. Even when this is less than in 2006 the ratio visitors vs exhibitors remains almost equal at 15, throughout the entire fair.

Almost 50% of the visitors came from Hong Kong. This is a slight increase compared to last wear. The balance is spread over the entire Asia-Pacific region, completed with the first visitors from the Middle East.

Remarkable figures out of the top 10
 · China Singapore and Taiwan came in lesser numbers
 · Japan and the Philippines: status quo
 · a spectacular increase from India
 · Middle East (for the first time) represents 4% of the total number of visitors

The surveys
 · Mainly wholesalers and furniture manufacturers visit Decosit HGK, followed by the interior decorator/designer
 · The demand for contract qualities is much higher in Hong Kong compared to Brussels
· Looking for new suppliers is the main target of the visitors
· The visitors is satisfied and indicates to come back in 2008 as well
· Attracting new customers and increase the market presence are the most important objectives for the exhibitors
· 68% is satisfied about their participation to Decosit HKG
· 73% of the exhibitors considers the quality of the visitors to be (very) high. Also the visitors appreciate the high-end level of the exhibitor.

The questionnaires do underline the quality of the exhibitors, the fabrics and the visitors

Decosit HKG acts on a high level, concerning the relation exhibitor-visitor, which is characteristic for a niche-event.
Quality is undisputably present at Decosit HKG. Next year’s challenge is to increase the number of visitors and exhibitors. The concept being West meets East, on invitation only, as well as date and location are considered to be excellent.

The main issue for the future is:
Will quality beat quantity?

+ info: Decosit