09/05
Aplimatec'06
promotes the Spanish Textile Industry's competitive edge
Dr.
Joaquim Detrell. President of the APLIMATEC’06 Congress’s
Scientific Committee.
There are certain abstract words, generally ending in “ty”
or “ship” such as liberty, solidarity, friendship,
relationship and even loyalty that apart from being overused
are also interpreted at will by those that use them, with the
result that their true meaning is often lost.
In
the language of business management the same happens with words
such as quality and flexibility: they are so often touted as
solutions to the challenges generated by changes in the commercial
landscape that their intrinsic meaning and, worse still, their
practical interpretation are no longer able to be defined.
One
such word is “competitivity”. What makes a product,
company or sector of industry competitive? With the battle against
production costs in third countries a lost cause, innovation
is one viable way of remaining competitive, along with brand
prestige, customer service and constant adaptation to customer
requirements.
But
how does one become innovative? Where and how is innovation
generated? Where can innovation be seen? The APLIMATEC Exhibition
was born in 2002 with the aim of offering the Spanish textile
industry a clear insight into emerging trends in innovation.
It also set out to be an environment in which all the players
in the textile industry could meet distributors, opinion leaders
and end users.
The
event’s dual perspective on the industry gave rise to
twin concepts: MATEX and APLITEC, the names being contractions
of the full title, APLICACIONES TÉCNICAS DE LOS MATERIALES
TEXTILES or TECHNICAL APPLICATIONS FOR TEXTILE MATERIALS.
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The MATEX section is not an exhibition in the classic sense
of a display products. It is instead a meeting point for supply
and demand where exhibitors – the owners of materials
and technology that can potentially be used to make finished
or semi-finished products for diverse uses – and visitors,
manufacturers and users of technical textiles may find opportunities
to originate innovative projects and exchange ideas and suggestions
for developing new products. What the event attempts to do,
essentially, is uncover applications and markets for the potential
of available and developing technology.
-
The APLITEC section is a conventional exhibition area for finished
textiles for technical applications. Exhibitors here are textile
manufacturers such as yourselves. Their product portfolios are
dominated by technical textiles and their product offer is aimed
primarily at visitors that use these materials. At APLITEC exhibitors
and visitors design solutions together to meet the increasingly
specific demands of the various areas of application: personal
protection, the automotive industry, transport, civil engineering,
composites, filtration, medicine and so on.
With
its Exhibition, Scientific Congress and Awards for Innovation
in Textiles, APLIMATEC has become an essential event for suppliers
and specifiers, manufacturers and customers, suppliers and buyers
up and down the value chain of the textile industry.
Feria
Valencia’s promotion of APLIMATEC, of textiles for technical
applications and of innovation in textiles was neither impromptu
nor a reaction to a particular set of circumstances. It is part
of a strategic approach that has the support of both the Authorities
and opinion leaders.
One
aim of the third APLIMATEC, which is set to take place from
23rd to 25th May 2006 at Feria Valencia, is to be even more
conducive to different areas of the industry making contact
with each other. Another is to be the leading, if not the only
spearhead for the innovative product offer of a textile industry
that certainly has to think globally yet needs to act locally.
This
mission statement does not pretend to be either original or
clever: almost 45% of textiles for technical use and in some
instances over 50% of this kind of product that is sold in Spain
are imports. “Imports” or, rather, the result of
trade between Spain and European Union countries, basically
Germany, France, Italy and even the United Kingdom.
APLIMATEC’06
is designed to be a new opportunity to break into, sound out
or strengthen neighbouring or concentrically located markets
that are also similarly structured. The exhibition also seeks
to be a new opportunity for those that supply and those that
demand innovative products to meet. Lastly, the show aspires
to contribute to honing the Spanish textile industry’s
competititve edge.
source:
Aplimatec
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